For Brands and Sponsors

Talent partnerships,
separate from transfers.

A football career is also a brand. We negotiate image rights, endorsement deals and lifestyle partnerships as a distinct line of work, separate from transfer mandates. Each athlete partnership goes through a values-fit screen before any introduction.

Section 01 — The offer

What we offer brands.

Endorsement and image-rights deals (apparel, equipment, lifestyle).
Long-form content collaborations (documentary, editorial, social).
Off-pitch ventures (academies, books, post-career business).
Geo-targeted partnerships (player-market match across our 11 stations).

Section 02 — The filter

Values-fit screen.

We do not represent for partnerships:

Crypto sponsorships (any token, any chain).
Betting and gambling brands.
Alcohol brands targeting under-21 audiences.
Brands with active human rights litigation in their primary jurisdiction.

We require written values-fit alignment before any introduction. This protects the player, the brand, and us.

Section 03 — The process

How brands work with us.

Written enquiry with brand profile, target market, deal envelope.
NDA signed within first email exchange.
Values-fit screen (48-72h).
Roster shortlist matched to brief, anonymised first round.
Direct introduction with player and family if shortlist is approved.

Section 04 — The structures

Image rights jurisdictions.

We hold image rights structures across multiple jurisdictions (UK, France, Italy, Portugal, Estonia, Mauritius), allowing tax-efficient and clean cross-border partnerships. Structures are documented and shared with brand counsel under NDA.

Open a brand enquiry

Acknowledgement within 48 hours, business days · Yes / no / clarify within 5 working days